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Writing comfort at the highest level — this is definitely what the new Graf von Faber-Castell Collection promises. The dynamic silhouette of the 'Magnum' Edition not only introduces completely new visual accents but also combines the finest natural materials with elaborate craftsmanship and is created for those special moments in life when you take time to write personal lines.

– L’Officiel Hommes

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Graf von Faber-Castell, a distinguished name in fine writing instruments and stationery, was founded in 1761 in Stein, Germany. The brand blends tradition with innovation, crafting pens, pencils, and accessories of exceptional quality and timeless elegance. To enhance its digital presence, Graf von Faber-Castell sought strategies for content creation, design, and analysis across multiple platforms, aiming to optimize its social media presence.

CLIENT

GRAF VON FABER CASTELL

INDUSTRY

LUXURY

Elevate your artistic experience with premium writing supplies.

SOCIAL MEDIA MANAGEMENT

OBJECTIVE

Our task was to revitalize Graf von Faber-Castell's social media presence. We focused on creating compelling graphic designs and strategic planning to engage specific audiences and expand the brand's reach across social platforms. This involved analyzing trends, tailoring content to resonate with our audience, and implementing innovative strategies for consistent growth and interaction on all channels.

SOLUTION

To establish a professional and contemporary social media presence for Graf von Faber-Castell, we implemented holistic channel management, operational support, and community management. This included creating engaging social media designs and developing strategic global guidelines. We also monitored performance to optimize our strategy for long-term success.

We are proud to be the kind of creatives who are fully involved in the making – from the foundations to the future.

WEPRACTICE
WEPRACTICE
DRINKPURE
DRINKPURE
SHAPE ME
SHAPE ME
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